Concept & Pack Design

With Moser Roth’s product portfolio already providing several premium ranges provided a challenge - How to differentiate their new range of premium Organic chocolate and achieve maximum shelf impact.

Global Brand Repositioning & VBI

The brief was to develop a new visual brand identity system and packaging design for Imperial Leather, reconnecting with Imperial Leathers unrivalled heritage whilst feeling modern and relevant in a category increasingly dominated by high-end luxury offerings or novelty items.

Brochure Design

A luxury brochure introducing Grand Marnier’s rich brand story, their unique techniques during the distilling process and highlights features of the product collection to consumers.

Trend Analysis, Global Visual Brand Identity, Brand Strategy & Packaging Design

Helping PepsiCo’s biggest brand reach out to a new generation of consumers. Re-invigorate a lack-lustre ‘hot cereals’ category and break into the highly competitive ‘ready-to-eat’ category.

Visual Brand Identity System

Nestled in tranquil gardens in the heart of rural Lancashire. The Garden Retreat offers a range of beauty and wellness treatments.

Brand Identity & Packaging Design

A crisp colour palette and crafted typography provides all the Italian provenance needed for this wine originating in the foothills of Mount Versuveus.

Visual Brand Identity System

Manchester Trail Blazers are a friendly kids mountain bike club focused on helping young riders enjoy mountain biking in a supportive environment.

The aim of the new brand identity is to attract new members to learn new skills, have fun and feel the buzz.

Insert copy….

Packaging Design

Creating a range of meal deal solutions for PizzaExpress dine at home range. Brought about by the Covid lockdown but still thriving today.

Visual Brand Identity, Digital & Brand Book

Creating the identity for a global business school based in Madrid . Embracing the IEBS philosophy around personalisation, inclusion and tailor made learning.

The creative concept is how only IEBS can identify the untapped potential in an individual and provide bespoke learning and development, whatever stage of your career. Delivering a potent message to drive credibility, presence and differentiation for the school.

The launch of ‘Project You’ united future employers, partners and alumni into the new ethos of IEBS.

Lapped by the waters of both the Ionian and Adriatic seas, long hot summer days provide the perfect conditions to grow Puglia's native Primitivo grape.

An illustration celebrating the beauty and complexity of nature.

Deer are unable to see the colour orange, providing the Tiger with the ultimate camouflage amongst shady foliage.

Brand Strategy, Brand Identity & Packaging Design

Lebanon is the home of Za’ater. A distinctive cuisine developed by the county's unique fusion of cultures.

Souq reflects the cultural heritage of Lebanon while capturing the forward thinking attitude and love of the unexpected.

Visual Brand Identity

The ADA Accelerator Series is aimed at supporting dentists throughout their career and attracting women to the industry. It provides a hub for financial, leadership and work/life balance tools to help dentists tackle current challenges and achieve long-term goals.

Trend Analysis, Brand Strategy, Brand Identity & Packaging Design

Banishing lunchbox boredom and make cooked meats fun again with the authenticity of an American deli, vibrant colour palette and playful tone of voice.

Just for fun!

Book Cover Illustration

Capturing the story as part of a trilogy, written by up and coming Author Meg Barber.

Brand Identity & Packaging Design

The nation’s most iconic sweet brand launches a new range of sweets inspired by great British desserts.

Inspired by the fun and excitement of a traditional helter skelter.

Chewy Puds takes you on a taste adventure with a nod to British heritage.

In my spare time I enjoy dabbling in illustration.

During the first Covid lockdown of 2020. Illustration provided the escapism I needed to keep positive during those difficult times.